Marin Montessori School
When Marin Montessori wanted to jazz up their fundraising efforts - they turned to cMarket!
Marin Montessori is a private school serving the needs of children ages 18 months to 12 years. Through the generosity and support of families, alumni, staff and the community, Marin Montessori has grown from a small school house to a large full-scale facility offering buildings that cater to the specific age groups, and educational and administrative needs. As a nonprofit institution, their development programs are an integral source of annual revenue -funding curriculums and any expansion efforts that help the school to grow and offer additional services. When Marin Montessori ran their "All that Jazz Auction '07", featuring a night of Jazz inspired cuisine and dancing, they added a cMarket online auction as a component to their live fundraising event.
cMarket helped Marin Montessori raise revenue for their school by expanding the auction's reach. They opted into BiddingForGood.com, cMarket's online auction portal, and opened their catalog to a broader audience. By doing this, Marin Montessori was able to facilitate competitive bidding - and bidders placed an average of almost 10 bids per item, driving up earnings. They also priced the items appropriately, advertising great discounts and deals to the community on local favorites including "10 Movie Tickets to any Century Theater" that opened at $25 and sold for $150; and a "Haircut and Highlights" at a popular salon which opened at $80 and sold for $300.
Marin Montessori also used cMarket's Auction Manager to brand the auction site to match their Jazz theme fundraising event. They customized the banner across all of their pages to reflect the evening that was to follow. They were able to advertise the dinner and event times on their auction homepage, thereby raising attendance and earning even more revenue for the school. Their online auction generated over $22,000 in funds for their programs, and the promotional value of the cMarket auction resulted in a more successful live fundraiser..

