Auction Ends: Dec 21, 2007 03:00 PM EST
DMA Intelligence
The Integration of DM & Brand, 2007 Edition
Opening Bid
$100.00
Number of Bids
0
Item Information
Estimated Value $300.00
Item Number 084R
Item Description
This report covers many aspects of the fusion of direct marketing and "branding" - who uses these practices, how they affect each other, and how they affect brand strength and marketing performance.
DMA Member Price: $300.00
DMA Nonmember Price: $550.00
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